Overview / Introduction
The North East Designer website represents a digital services business operating as a sole trader, specialising in website design and development, web applications, and digital solutions. The website highlights services such as building and maintaining websites using platforms including WordPress, developing web-based systems, and providing technical support to help individuals and organisations improve their digital presence. The business is driven by a strong interest in technology and is supported by practical experience gained through working as a Software Engineer and Web Application Developer, alongside developing a range of personal technical projects and websites. North East Designer brings together these technical skills to deliver reliable, practical, and cost-effective digital solutions tailored to the needs of smaller organisations and individuals.
The purpose of the website is to promote professional digital services while demonstrating technical capability through an active portfolio of projects. In addition to website development, the business can also support clients with digital marketing, search engine optimisation (SEO), and general guidance on improving online visibility, helping businesses reach a wider audience and strengthen their online presence. The target audience primarily includes small businesses, sole traders, self-employed professionals, and individuals who require assistance with developing or improving their websites or online platforms but may not have the technical expertise to do so independently. A particular focus is placed on supporting clients based in the North East of England, allowing for more personalised communication and the opportunity to build strong working relationships, although services can also be delivered remotely across the UK. Overall, North East Designer aims to provide approachable, dependable, and affordable digital support for organisations seeking to establish or enhance their online presence.
Goals & Purpose
- Why you created the site
- What you wanted to achieve (e.g. practice WordPress, document a collection, SEO testing)
Technology Stack
- Platform: WordPress
- Hosting (optional)
- Domain name
- Any custom code (HTML, CSS, JavaScript, PHP)
Theme
- Theme name
- Reason for choosing it
- Any customisation (colours, layout changes, child theme, etc.)
Plugins Used
List key plugins and their purpose, for example:
- SEO plugin (e.g. Rank Math / Yoast)
- Security
- Performance/cache
- Gallery or media handling
- Custom functionality (e.g. custom post types)
Key Features
- Notable functionality:
- Image galleries
- Custom post types
- Filters/search
- E-commerce (if applicable)
- Documentation structure (if relevant)
What I Learned
- Skills gained or improved
- Problems solved
- New tools or techniques used
Challenges & Solutions
- Any issues faced
- How you fixed them
- Lessons learned
Future Improvements
- Planned features or changes
- Ideas for expansion
Link
- Live website URL
- (Optional) Admin/demo link if relevant
Category / Tags
- e.g. WordPress, Collection, Blog, Portfolio, Experiment
Optional Add-Ons (if you want to go deeper)
- Version history / updates
- Performance notes (speed, optimisation work)
- SEO strategy
- Content structure (pages, categories)